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Products > MQSubscribe > Solutions > Satellite/DTH
> Case Study
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| Satellite/DTH - Case Study |
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Business Model
A pan-Romanian Direct Broadcast Satellite (DBS) service provider has recently (2006-07) launched its digital services. The services include different packages of video channels, audio channels, PPV programs and ITV. DTH is focusing on providing its subscribers with better customer service, high-end digital experience and advanced technology, which includes EPG (electronic programming guide), interactive services, nationwide access and wider packages offering.
Business Challenges
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Quick roll out of services |
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Differentiate its services from that of the competitors by providing value added services including PPV/IPPV |
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Manage indirect sales for the residential segment and direct sales for the business segment. |
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Manage third party installers for quick installation of equipment at customer premises |
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Store and retrieve the documents related to subscriber whenever required. |
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Follow up for collections and by sending reminders to the customers regarding payments through different media
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Solution from MagnaQuest
MQSubscribe™ has been deployed at the customer site to manage their service launch and meet their growing subscribe base and future business needs. Following are the functional highlights of the solution provided:
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Flexible configuration of packages |
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Automatic generation of work order for equipment installation and activation of subscriber services. |
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Automatic activation and deactivation (Provisioning) of subscriber services is possible by integrating MQSubscribe™ with conditional access system, NDS. This includes PPV/IPPV.
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OPPV through Mobile SMS is possible through integration of MQSubscribe™ with mobile SMS gateway.
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Centrally manage Subscriber agreements that have been entered into by the dealers in several remote areas |
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Manage the documents related to customer in all the aspects of entire life cycle and retrieve them at any point of time |
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Effective collection follow-up by configuring follow up stages such as sending reminders, automatic generation of late payment charges and service disconnection.
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Business Impact
With MQSubscribe™, the customer was able to configure market demanding packages, handle their sales and distribution activities systematically. Also Equipment installation & Provisioning of services are now quicker thereby reducing the subscription activation time. This has enabled DTH Grup to respond fast to the market demands. Going forward MQSubscribe's scalability will be leveraged by the customer to manage their subscriber growth.
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